"Semantic infiltration" is a term coined by the foreign policy expert Fred Ikle and popularized by the late Senator Daniel Patrick Moynihan.
http://www.salon.com/2013/05/18/how_right_wingers_use_semantic_tricks_to_kill_government/
http://www.salon.com/2013/05/18/how_right_wingers_use_semantic_tricks_to_kill_government/
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